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Common to the admissions process, Ghosting occurs when prospective students suddenly go silent after having been in contact with the admissions, like starting an application or requesting information, and then never follow up and go dark, that can be avoided with improved outreach and enrollment communications.
While nowadays students expect instant answers and assistance, institutions may lack Immediacy to provide information or assistance without delay, by having someone available 24/7/365 to fulfill such necessity and alleviate the students’ frustration and disappointment.
Among the biggest reasons that the motivation of accepted prospective students to enroll may Melt away during the summer, and not show up for classes, are just the too many unfamiliar logistics to navigate, coupled with the absence of online checklists of steps eminent to complete the enrolment process.
aïEducate extends the Higher Ed Admissions teams’ courtesy beyond physical geographic boundaries to friendly host every stage of prospective students' enrollment process, probing for their preferred communication channel to allocate unique enrollment digital assistants to intelligently escort them every step of the way throughout their enrollment Journey